Articles by keyword «brand»

Articles in journal «Humanities scientific researches»

Influence of corporate culture on formation of image of higher education institution
April, 2016
On the issue of promotion of the KHL in the international arena
June, 2016
The World Cup of Hockey as a tool to promote the NHL brand in the international arena
September, 2016
«Channel One» Cup as a PR-tool of Russian hockey
November, 2016


Articles in journal «Economics and Innovations Management»

Vechkanova E.V. Branded policy of the company as factor of increase of its market value

May, 2014

Pershina A.V., Shostak M.A. Modern marketing techniques in promoting museum brands Crimea

November, 2015

Golovanova N.B., Aleev E.A. Organizational brand value and its components

February, 2016

Articles in journal «Modern Scientific Researches and Innovations»

Artamonova I.S., Salikhov R.U., Faiziev R.M. Directions of development of tourist cluster in Astrakhan region

February, 2015

Dzyubenko E.V., Votchel A. HR-branding development in the modernization of economic systems

May, 2015

Pitko O.A. The role of the website in promoting the company's brand on the Internet

September, 2015

Wiegel N.L. Phenomenon of modern advertising of foodstuff

December, 2015

Tyulyagin S.I. Кey trends and models of brand development in the context of digital economy

September, 2016

Artamonova I.S. Brand Ambassador as a tool of promotion the brand of the cluster

November, 2016

Articles in journal «Student Scientific Researches »

Nenenkova A.Y. Sensory branding: synergetic potential of five sensory channels

June, 2015