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ATTRACTION MARKETING TERRITORY
Ustyan Kristina Artushevna
Sochi State University
Sochi State University
Abstract
Attraction marketing is primarily a marketing strategy of any territory which is aimed at increasing the attractiveness for human territory, its development of the special features that guarantee competitive advantages of the territory.
Category: Economics
Article reference:
Attraction marketing territory // Humanities scientific researches. 2014. № 12. P. 2 [Electronic journal]. URL: https://human.snauka.ru/en/2014/12/8103
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