UDC 331.101.1

INNOVATIVE TECHNOLOGIES OF COLOR AND DESIGN IN THE MCDONALD’S RESTAURANTS

Sergeeva Veronika Sergeevna
Bashkir State University
Institute of Economics, Finance and Business

Abstract
The article investigates the influence of color design on the financial success of the organization.

Keywords: color design, corporate identity, ergonomics, technology


Category: Economics

Article reference:
Innovative technologies of color and design in the McDonald's restaurants // Humanities scientific researches. 2014. № 12. P. 2 [Electronic journal]. URL: http://human.snauka.ru/en/2014/12/8718

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