MANAGEMENT OF TOURISM ENTERPRISE ON THE FRANCHISE MODEL

Ledov Denis Grigorievich
Saint Petersburg State University
3-rd year student of Faculty of Asian and African Studies

Abstract
The author of the article describes the organizational, functional principles of working of the tourism enterprise that use franchise model. He also considers reasons of the transition to franchise system, in addition, functional peculiarities of planning, monitoring and coordination of the chain.

Keywords: coordination, economics, franchise agreement, franchising, management, planning, tourism


Category: Economics

Article reference:
Management of tourism enterprise on the franchise model // Humanities scientific researches. 2016. № 3 [Electronic journal]. URL: https://human.snauka.ru/en/2016/03/14230

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